Frito-Lay® and Rockstar® Energy Drink Announce Multi-Year Sponsorship of Leagues Cup
Lay’s®, Sabritas®, Gamesa®, and Rockstar® Energy Drink today announced a multi-year sponsorship of Leagues Cup, the official, World Cup-style tournament that features all 47 clubs from Major League Soccer (MLS) and LIGA MX. This partnership further solidifies Frito-Lay’s and Rockstar’s commitment to the sport and enhances soccer fans’ viewing experience